3/3/2009

Carrie In Badgley Mischka Campaign

Iconix Brand Group, Inc. announced today that Eva Longoria, Carrie Underwood, Brooke Shields, Lauren Hutton and Anjelica Huston will appear in its Badgley Mischka® brand’s 20th anniversary celebration campaign. The 20th anniversary campaign will debut in April issues of magazines such as Vogue, Elle, Harper’s Bazaar and InStyle. The campaign features the tagline, “Two Decades of Glamour,” symbolic of Badgley Mischka’s strong relationship with Hollywood over the past twenty years.

The campaign was shot by legendary photographer Annie Leibovitz at Paramount Studios in Los Angeles. The ladies posed along with designers, Mark Badgley and James Mischka in classic Leibovitz style. Each of the women featured in the campaign is wearing Badgley Mischka couture eveningwear and accessories.

“I love Badgley Mischka for not only making the most beautiful gowns, but also for bringing together such strong, amazing women to celebrate 20 years of glamour and fashion. I am thrilled to be part of their special anniversary,” stated Carrie Underwood.